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READ MORE: The five questions you should ask on a first date" data-reactid="33"READ MORE: The five questions you should ask on a first date“I made a Tinder using the new Snapchat filter to see what would happen, and these are the f*cking messages I got,” one Twitter user wrote.“I feel for you women everywhere if this is what your inboxes actually look like.”READ MORE: Is lying about yourself on a dating app ever acceptable?In 2006, sisters Lucy Reeves and Emma Royall set up Muddy Matches, a dating site for “country-minded people”. ” After doing some research, the pair discovered that 1 per cent of the US population (approximately 3 million people) had coeliac disease and many more were choosing to eat gluten free.
[#image: /photos/5d5447dbe566280008412adb]Location and lifestyle are also important factors for niche dating platforms.
While Tinder continues to dominate the market with a reported 50 million active users, competing apps have tried to find a point of difference: on Bumble women make the first move; on Hinge you meet friends of friends; on Happn you match with people you’ve walked past in real life.
But now, in an increasingly crowded market, a new generation of apps are going a step further by homing in on specific requirements that narrow down the dating pool drastically.“I’ve found that people from similar backgrounds tend to stick together,” says Lydia Davis, founder of Toffee, the world’s first dating app for the privately educated.
“I knew about The League,” she adds, referring to the US-based app for young professionals which has a thorough vetting process, “but there wasn’t an equivalent in the UK.” Does the thought of reinforcing historic class divisions make her uneasy?
“It was never our intention to be elitist,” she maintains.
Alongside a screenshot of his fake profile, she wrote: “How do these men think that is a real woman’s face?